Top Amazon Fixes for 2025 Success: Fix Suspensions & Errors Fast! | John Cavendish

Top Amazon Fixes for 2025 Success: Fix Suspensions & Errors Fast! | John Cavendish Speaker 1: The worst part about selling on Amazon is dealing with Amazon. Speaker 2: How can you quickly resolve Amazon suspensions? Speaker 1: We kind of have a three-step process that we follow to fix suspensions so I can kind of take you through that. Speaker 2: If you see a smear campaign happening where you're getting a whole bunch of one stars, I just saw this recently where this really great product ended up getting one star, one star, one star, two star, three star, something's up and you can report that that's tougher. What if one mistake on Amazon could cost you your entire business? From sudden suspensions to scathing negative reviews and even those dreaded Ongoing flat file errors. These issues can derail your success. But here's the good news. The solutions are faster and even simpler than you think. In today's episode, we're going to be breaking down the quick fixes that you'll need to succeed on Amazon in 2025. So let's dive in. Our guest today is the founder of Seller Candy. With his vast experience owning and managing brands that have generated millions in sales on Amazon, he established a full service Amazon agency. This agency has become a premier Amazon channel management provider, helping brands scale rapidly with the support of a dedicated team. His deep understanding of the Amazon seller experience inspired the creation of Seller Candy, which delivers expert virtual assistant services in a seamless and efficient manner. So welcome, John Cavendish. One of the things that I love when I'm talking to John is his service. He saw a need in the marketplace. He created a service and it resolves problems, and this is stuff that could take you forever to do or not resolve it at all, and you go to a service, you pay, and it gets done. Do you want to just talk a little bit about the service that you provide? Speaker 1: Sure. Can do. Thank you for letting me share. Speaker 2: I love it. That's why I wanted to talk about this up front before we get into these issues so people can see where we're coming from. Speaker 1: Awesome. Cool. So, I mean, it's called Seller Candy, like that. We called ourselves Seller Candy because that's the question everyone asks because we work with seller support and we do bite-sized things that make your life a little bit sweeter if you want to be super cheesy about it. Basically, what we are is we believe that the worst part about selling on Amazon is dealing with Amazon themselves. So we take that pain away. We make it so you never need to talk to seller support again. We do that by we have over 40 ex-Amazon seller support agents working directly for us. We have our own portal. Our clients log in, log the outcomes they want to have, and then we take it totally from there. We take ownership. We call Amazon. We raise flat files, and we can do everything from plans of action to just listing updates to root cause analysis to everything in between. Imagine us like having an expert VA on your business who you never have to train, don't have to hire, don't have to manage, so that you can outsource stuff and get on with your life. Focus on what really matters. Speaker 2: Sounds pretty good. Sounds pretty good to me. And so now we can dive into this. Like today, these are some of the like just small things that could just be a killer when you wake up in the morning and all of a sudden you get a, you know, an email that it's not, if it's when it comes, uh, you know, in your inbox and you're there, your team's there to help it. But these are some just fast fixes that we can talk about, uh, not only, you know, in 2024, but moving forward in 25 and I've got a couple here. So, Let's talk about how can you quickly, key, quickly resolve Amazon suspensions. Speaker 1: Yeah, quickly. Quickly is an interesting word. So quickly as long as a piece of string, but we kind of have a three-step process that we follow to fix suspensions. So I can kind of take you through that, if that'd be helpful. Speaker 2: Sure, let's do it. Speaker 1: Awesome. Our ethos working back from the end is that if we can do all the steps that Amazon's going to tell us to do before we contact seller support, then we can get through all the fluff and not have to go through their back and forth two days at a time, raising cases and doing all of that BS that they end up taking us through every time. So the way we do that, first thing, whenever we get that, we raise a case. So we go into seller support, we raise a case. And we say, OK, what's the issue? Can you investigate? We've got this listing suspension. Can you please help us figure out what it is? The reason we do that is because we need the case ID. So, yeah, it sounds like a long shot, but we need the case ID number because we're going to need that later when we call Amazon. Step two is then let's assume it's like a product detail page violation. So Amazon's bot has taken it down. You know, more often than not, it's the Amazon's updated something and then your listings got slapped because of some detail page update. What we do after that is we go into the case log again and we open a case asking them to enable the category listing report if it's not already enabled on the account. So we ask that. They reply hopefully in a couple of hours saying, yes, it's enabled. And you can go into reports, category listing report, and then download that report. And what this is going to allow us to do is to edit the listing. So to remove all the stuff that has violated it without being able to edit the listing, because usually when Amazon suspends the listing, they lock it down in the inventory management. So you can't change it anymore. So you can't remove the stuff that you have to remove in order for it to be compliant again, as Amazon is so smart in their In their strategy. So you go into the category listing report, you delete all the other ASINs apart from your ASIN, and then you make it super plain. So you make it the most vanilla product you can possibly imagine. You know, change the title to something you know, this is a brown widget. And then just make every bullet as generic as possible to remove anything that might have offended Amazon's system. We then upload that flat file, that category listing report, which is basically a feed file to the feed file editor and we get the bulk upload number. So now we've got a case ID from when we started. We've got the bulk upload number and in theory it should kind of work. Usually it doesn't work at this point. So we can then do a delete relist. So that's the third step. So we go in there, we delete the ASIN. Anyone who's not done that before, it might be pretty scary, but you just need to know that once you've created the listing, it's in Amazon Central Catalog, not just in your account. So you won't lose reviews. You won't lose ranking more than you have already. It just goes down for 24 hours. So delete for 24 hours, relist. You've done your third step. And now, if it's not working again, it's time to call Amazon. And the cool thing now is, once you call them, they're going to say, all right, what I'm going to do is I'm going to raise a case for you. And you can say, oh, no need. I've already got a case number. Here's the case number. And they say, oh, we'll try doing an update through bulk upload, through flat file. You can say, ah, I'm ahead of you there. I've got my bulk upload number. Here's this. And they say, oh, well, the next thing is do a delete re-list. And you go, hmm, I've done that already. I did this now. So they go, oh, okay. So then you're asked to get put through the leadership team or the catalog support team. And you can just stay on the phone then and go around in circles, but you've done all the stuff which they're going to ask you to do, which would have taken two or three days per item. And Yeah, that's how you get through and eventually, hopefully someone gets on the phone who can refresh your listing and get it back up because you've done all the basic troubleshooting stuff that otherwise you would have spent forever doing. Speaker 2: Right. Yeah. So they'll take their time usually, like you said, for each one of those steps. So being ahead of the game, how quickly do you think you would get the list back up? Speaker 1: That's a very good question, Norm. Sometimes it can be a day and it could be a day. Maybe one of those steps fixes it on the way through. In other cases, you get stuck in some infinite loop with Amazon and it could take three weeks. But let's say on average, you know, three to four days to get up a listing if it's got something that's not too complicated, but not super, super simple. Speaker 2: Loving this episode? Sharing is caring. Don't forget to share this episode and give us a review. Okay, it is getting close to the bottom of the hour and I know we just got going. So I'm going to ask another question. Best way To remove negative reviews now by the before we answer the question I'm just gonna let people know after we got get through this question Then we'll go over to the wheel of Kelsey and talk about the the prize today. So John what is the best way? I know there's a lot of controversy out there about negative reviews. So what's the best way to remove them? Speaker 1: Yeah, I mean what I'm gonna tell you isn't gonna be the most groundbreaking thing ever but I might need some people who don't know who don't know it and So there are a few services out there that claim to be able to remove negative reviews. And from my understanding, they can do it. The problem is you've got to find someone who's going to be compliant on everything they raise with terms of service. And some got in trouble in the past for spraying and praying across, which is not a way you do negative review removal. So a few ways you can do it. If it's a seller, you know, seller feedback review, it used to be you just request review every time. That doesn't always work this time. So now if that doesn't work, you have to manually follow up. If it violates Amazon's TOS, and if you're an FBA seller, it definitely violates TOS unless it's about your personal service, like something that you've done with them. If it's a delivery issue or if it's a product issue, it shouldn't be in your seller feedback because Amazon did the delivery and you didn't necessarily sell the product because you're a seller. Amazon's not set up for you to always sell your own products. Speaker 2: We talked about controversial issues on your podcast recently. I've got something that I think a lot of sellers aren't going to like to hear, but Back in the day, well, when I first started selling some of my beauty products, I was getting five star, five star, five star. I was also, Amazon, close your ears. I was incentivizing a ton of the reviews. I was going to services and buying reviews, right? That's what we did back in the day. And this one product that I had, I bought about $30,000 worth of reviews, which is kind of crazy, but I got ranked. Everything was going good. I was getting lots of sales. And then I remember I was on the road at a doctor's appointment and my first negative review came in. I was on the ground crying, weeping. Why? Why don't they love my soap? You took it so personal. And I thought this was the death of my product. And, you know, I reached out and I did get it resolved, by the way, that he ended up with a three star, which still killed me. But negative reviews aren't bad. Now, if you get a lot of them, you know, that's bad. But it gives you validity. Like people would much rather see And some people say, no, it has to be five and four. Well, those are people that haven't been in business a long time. You have to have a cross section. If it looks like it's too good to be true, guess what? It is. So if you have those and people love the three stars I don't know if you know a lot of people haven't talked about that but people like three-star reviews because you know It's like Goldilocks, you know, you're right. It's it's perfect It's right in the middle five all five-star reviews Don't look good all one-star reviews or a vast number of one-star reviews. It looks like there's maybe a smear campaign but if you have majority five couple four some three some two and a few ones not a problem at all. You don't have to try to get them removed. You don't want to spend a lot of money on that because that's just giving you credibility. Would you agree with that? Speaker 1: Yes, yeah 100% and especially if you've sold a lot in Europe because I sold a lot in Europe before back in the day as well when we used to use different ways to get reviews in Europe. Even when you were incentivizing or giving away free products in, say, for example, Germany, Germans are not Americans when they leave reviews. I don't know about you, but I used to give away products in the U.S. and they'd be like, this is the best thing I've ever had. I've had it for months. And I'm like, I launched it three weeks ago. How have you said you've had it for months? It'd be the best thing ever. In Germany, they'd be like, excellent product, three stars. Excellent product, four stars. A culturally pessimistic country. But yeah, 100%, I agree. Speaker 2: Want to learn how John has helped countless other Amazon sellers? Check out another episode with John Cavendish right here. Yeah, so I and I just wanted to, you know, talk to people because don't freak out, especially if you're new. It will happen. It's just human nature, but you don't have to freak out. If you see a smear campaign happening where you're getting a whole bunch of one-stars, I just saw this recently where this really great product ended up getting one-star, one-star, one-star, two-star, three-star, something's up. And you can report that that's tougher. Now, I'm curious. Could I go to Seller Candy for something like that and just saying, hey, look, This is unusual. Would you guys be able to do anything? Speaker 1: Yes. We haven't had many clients come to us directly for that, but I've talked to clients about it in the past and you know, basically we can do anything that you'd interact with seller support on. So anything that requires a lot of time investment. So whether that's calling or creating cases and figuring things out, we could figure that out. We couldn't guarantee any outcome, but we would be as if you'd spend all your time doing that basically. Speaker 2: Right. Okay, now we are at the bottom of the hour. And if you're new to the podcast, this is where we do something kind of unique. It's called the Wheel of Kelsey. And our guests usually give us a prize to give away at the top of the hour. To enter into the giveaway, it's hashtag WheelOfKelsey. Take two people and you'll get a second entry. John, today's gift or gift prize, man, first of all, I got to thank you because it's worth about $1,600. What are you providing? Speaker 1: So we at Seller Candy are putting forward a ASIN reinstatement. So if it was the worst kind of complicated issue that can go wrong, that would be a $1,600 issue. So hopefully you don't have that. But if you do, it's worth $1,600. But if you just come to us and say, I won this on Lunch With Norm. We will honor it and help you out. Speaker 2: All right. Very good. So that's hashtag Wheel of Kelsey. Tag two people and you'll get a second entry. Hey, Amazon sellers, are you leaving money on the table with Amazon? Well, TrueOps is here to help you reclaim every last cent you're owed. Over 1,400 brands have already recouped millions with TrueOps cutting edge technology. Finding reimbursements? Others may have missed. And guess what? You only pay 10% commission. No more overpaying the industry standard of 25%. Plus the first $1,000 in reimbursements is free to you. Here's the best part. TrueOps doesn't get paid unless you do. If Amazon ever reverses a claim, TrueOps automatically credits your fees back to you. Now that's peace of mind. Remember, $1,000 free reimbursements to start than just 10% of successfully recovered funds. You have nothing to lose but the three minutes it takes to sign up for a free audit and so much more to gain. Sign up with the link in the description and start reclaiming what's rightfully yours. And hopefully we'll have a couple of case studies that we've been doing. We've been working with TrueOps for a little while and we've got a couple of people that we've asked if they wanted to have a case study done. And we'll be providing that. And thank you for the people that have sent me the notes about their results when they've been working with them. So if you wanna check them out, TrueOps, 10% commission, you can't go wrong and it's free. Okay, let's start talking about, this is a big one. And I hear about this all the time and people really don't know how to handle flat files. So there's errors that come up and I've experienced them. You get to know what the error is and how to get around it, but if you're new to flat files, it can be pretty challenging. So let's talk about some of the errors and how to tackle flat file errors. Speaker 1: Awesome. So actually I have, I'm just picking up my phone because I have a QR code that I'm scanning for my own presentation. But yeah, the basic thing is when you do a flat file, it will spit out an error code. So you do it to the best of your ability, you upload it, it spits out an error code. And then we have a kind of a reference table of the 12 or 15 most popular, most not popular, but most regular error codes. And we use that. So we just reference that and I can share the SOP. And that's the easiest way to do it, to be honest. Speaker 2: So let's go through some of these errors. Speaker 1: So the process I took, I went through before about getting back suspended listings. We actually have a bunch of slides on that. So if you want these slides, you can always reach out to me. Speaker 2: Very good. Speaker 1: But yeah, so ask seller support for them to look into it. You enable your category listing report and then it'll appear here in your inventory reports. So you can download it if you haven't used your category listing report before. It's a super useful thing to have and just to use going forward. And then we have a few kind of guides depending on what type of issue it is. So, you know, product policy issue, you have to sanitize your listing. And what we mean by that is Just remove everything from it so that it's the most boring listing possible. So Amazon can't possibly catch you with a bot because, you know, whether it's a pesticide claim and it thinks you say something like antibacterial or whether it's one of the other bots going around, you know, Amazon updates things all the time and you want to remove any reason for them to have suspended you. If it's an authenticity complaint, So, Amazon Wall, I don't know if you've got caught with one before, but I've definitely been asked to provide authenticity stuff before. The thing to remember with that is that you've got somebody reviewing this for 20 seconds and ticking boxes. They're not doing a deep dive on your business. So, we want to make sure that it's annotated, it's got a big red box pointing where they need to look, an explanation of anything that doesn't line up properly, because this is the biggest issue. You know, the address doesn't match the delivery address that you said it should match, so they reject it and they don't tell you why. So you want to just make everything match in the best way possible and then upload it to Amazon so they can see it. We've also got IP violations. IP violations are the most frustrating ones sometimes because people use them to attack you. So, you know, brand owner or reach out and say these guys violate my IP because it's it's meant you've mentioned them compatible with or one of the actual valid uses of IP. They'll provide you with an email address. And the cool thing here is that if they're doing it in bad faith, they usually won't respond to you after that point. So that means you can, when you email them, you can track each of these emails, take screenshots and basically make a case to Amazon that these people, if they're not responding to me, not helping me, they're acting in bad faith so that we can get the listing back up. With that, rather than having to get them to remove the IP complaint because a lot of times they're just trying to cause you legal delays and dissuade you from making money. Speaker 2: Usually around Black Friday. Speaker 1: Usually around Black Friday, yeah. I'm sure our team is dealing with a bunch of them right now. Speaker 2: And by the way, so again, just if you don't have somebody on your team that can deal with customer service, Those complaints that come in, ask Elena Saris about it. She's been on the podcast about two or three times. She left Amazon because every Black Friday that came around, she got nailed. And then when would her listing come up? Second week, third week of January. And it happened two years in a row. If you know the issue and you can deal with it like you're talking about right here, John, then that's going to help you get the listing back and not kill your, you know, fourth quarter sales. Speaker 1: A hundred percent. So yeah, just having this stuff ready to go and assuming that this is going to happen at some point because everything happens eventually. Risk evaluation. Yeah. So after that, product safety issues, um, You know, product safety issues can come up from the like poor voice of the customer, poor reviews. Somebody leaves a review or a competitor leaves a review saying that they got injured by the products in some way. The problem is like the first time that people come to us or the first time that a lot of sellers have it, you know, it's an injustice because it's not possible this could have happened and Amazon is wrong. What I always say to our team is, you know, do you want to be right or do you want to make money? And I think with Amazon, the key is we want to make money. Let's just move through their system and accept it and move on and live another day and make some more dollars. So when we do a plan of action, we always accept the issue, no matter what it is, you know, like they've sold a new thing is, you know, new, you know, used sold as new. And it's like, well, there's no way that could have happened. So you must have sold a return Amazon. But I'm not going to say that. I'm going to say we're not going to sell used products again. We're going to check them before they go into Amazon. And going forward, there's going to be an inspection. So accept the issue, what steps we've taken immediately, and what we're going to do this again. Speaker 2: Lose the war, win the battle. Speaker 1: Yes, 100%. Or lose the battle, win the war. Speaker 2: Yeah, I'm dyslexic. Speaker 1: Me too. That's why I'm reading through these slides in this way. Then Hazmat. So the fifth biggest one that we see is Hazmat. With Hazmat, hopefully, you should know if your product's Hazmat. And if it is Hazmat, you should have a safety data sheet, an STS sheet, and then just upload it. If you don't have an STS sheet or it doesn't require it, then you need to get an STS exemption. The way you do that's pretty simple. You go into Seller Central, you search for STS exemption at the top, and there'll be a template for your category. Download that template, fill it all in with all your information, upload it, and Amazon will get your product back. So these are the top five things that we see every day. People get listening suspended because of and these are the steps that the simple high-level steps we take to solve each one. Speaker 2: Very good. Anybody listening, is there anything that you want to talk about? Is there a sixth, seventh or eighth issue? I know there's, you know, a bunch out there, but these are five. These are great. You know, just these top five. Speaker 1: Yeah, and here's the error codes. This isn't a very exciting A very exciting slide. So we talk about different error code types. We basically say you should use this document because the document's the way to do it. And this is an example. So it just comes with a bunch of steps. So for example, if you've got an 8032 child SKU already assigned to a parent SKU, you just run through steps one through five. I tried reading it out before, but I'm orthodyslexic. So it sounds like someone stumbling over it. Speaker 2: Okay, and if they want the guide, they just have to scan that QR code and we'll put that up later. Speaker 1: Awesome. That's it from this presentation really. I got a bunch more slides, but that's probably it. Speaker 2: Want to enter our live giveaways? Make sure you subscribe to tune in to our live Wednesday episodes at 12 p.m. Eastern Standard Time. Okay, is there anything else that you'd like to talk about on the customer support side that our listeners should listen to? Speaker 1: Don't lose hope. I was actually talking to one of your listeners. Who was it? I can't remember her name. I met her two years ago at Southern Cellar Fest and she was like, Normie. She's an Australian, Aussie, and she calls you Normie. Speaker 2: Oh, okay. Speaker 1: Anyway, so we were chatting. And she was like, I've got a foolproof way to get through to the leadership team, you know, when you're calling them up. And I hope she won't mind me telling you this story, because I didn't name her anyway. And, and she was like, I, you know, do you want to know how to get through? And I was like, yeah, I'd love to know how to get through, because it would make my life a lot easier. She's like, well, what I've been doing is I've just been breaking down and sobbing when I can't get the issue solved. And they feel sorry for me. And they put me through to the leadership team. And I haven't figured out a way of scaling that yet, and it's still been two years ago since she told me that, but I think that's the hack, the number one hack. Speaker 2: That's the best thing. So all you have to do is, you know, take your VAs, like that whole group, and teach them how to break down and cry when they're talking to Amazon. Simple. Speaker 1: Yeah. Maybe we can outsource it to AI soon as well. We'll get the optimal frequency of crying. Speaker 2: That just gets plays on the heartstrings, you know, going to go down different rabbit hole just before we go over to another sponsor. But you want to know torture, you want to know crying in the forces. And like, and I saw this, I didn't believe it, but it's true. One of the things if you want torture, have a screaming baby. Just going on and going on and going on for hours. Actually, I experienced that coming back from Fort Lauderdale. I had this screaming baby three rows back. And you want to know if crying is going to get you through? Yep. I would do it. So check that out, everybody. Start crying. Speaker 1: I've got my first baby due in like two months. So I will know your pain soon. Speaker 2: Congratulations. I really mean that. But yeah, have fun. Speaker 1: I got some of those sleep headphones, some of those ones you can sleep in. Speaker 2: That's right. Okay, so I think that's about it for today's podcast. John, how did they get a hold of you? Speaker 1: Yeah, if you want to reach out, if you want to check out what we do, you go to sellercandy.com. You can check out our website. We've got a guide we put together for basically kind of a cheat sheet of some of the stuff I talked about, but how to solve many different things in seller support. I think that's at sellercandy.academy. It makes it easier to find. We've got a special URL for that one. And if you want to reach out to me personally, it's john at sellercandy.com. J-O-H-N. Speaker 2: Okay. That was sellercandy.academy. Speaker 1: Yes, sellercandy.academy is the download. Speaker 2: Okay, very good. Okay, Kelsey, let's go over to a sponsor and then we'll come right back with the Wheel of Kelsey. And by the way, the prize today is fantastic. It's something you'd always like to have in your back pocket and that's gonna be for a resolution. So if you get suspended, Seller Candy's gonna get up to bat and get that resolved for you. So that's hashtag Wheel of Kelsey. Take two people, you'll get a second entry. You gotta do it now. Once we get back from the sponsor, we'll be going right over to the Wheel of Kelsey. Unknown Speaker: Start, scale, exit, repeat. I'm Colin C. Campbell, and I've started over a dozen multi-million dollar companies in the last 30 years. I spent the last 10 years writing the book Start, Scale, Exit, Repeat to figure out what it is that these serial entrepreneurs do over and over again. We interviewed over 200 people. We created fifty eight chapters over thirty illustrations a hundred and eighty call outs and we quite frankly made this book. For the ADHD entrepreneur it's been number one on amazon in fifteen categories and has won twelve awards globally. Get your book today either on eBook, paperback, hardcover or Audible on Amazon or your favorite bookstore. Speaker 2: Okay, and that was the other shout out at the beginning. There you go. Start, scale, exit, repeat. Speaker 1: I was in Fort Lauderdale at an entrepreneur's organization event and he spoke and then gave out his book to everyone. Speaker 2: Oh, which event or where? Speaker 1: I think it was in, I think it was in, no, it wasn't in Fort Lauderdale. It was in Miami, in Miami when I was in Miami. Like nearly a year ago, he was speaking at an EO event. Speaker 2: I was with him on the weekend. He just told me he's got the 26th award and he's come out with the workbook. So I have the workbooks. Actually, Kevin King and I are basing our whole business model on his, that book and his workbook. He just got the biggest award for that book. Forbes has told him they've only seen one other nonfiction book ever get this award. And it was awarded to him yesterday. So yeah, this book is skyrocketing again to number one, and that's Start, Scale, Exit, Repeat. So check it out. Speaker 1: Yeah, it's a tomb. Speaker 2: Yeah, it's 400 pages. But it's broken down very easy. Yeah, you know, if you want to see something, it's all I got. He doesn't like me calling this but I use it as a reference guide. It's really, it's really cool the way he set it up. Alright, so let's get over to the wheel. Unknown Speaker: It's time for the Wheel of Health. Speaker 2: All right, Kels, give it a spin. Unknown Speaker: All right, here we go. If you are the winner, please email me k at lunch with norm dot com. And let's see who today's winner is. Looks like it is Steve. Speaker 2: All right, Steve from Chicago. Unknown Speaker: Steve, congratulations. You've won before, so just let me know. Email me at kateatlunchwithnorm.com and we'll connect you with your prize. Speaker 2: That's a great prize. Okay. That's it for today's show. John, thank you so much. Sorry for the tech problems at the beginning, but we got this in the can. Speaker 1: Thank you for having me. Speaker 2: All right. Well, and if you want to get a hold of John, just check him out. It's already, for that QR code, it was sellercandy.academy. And if they want to get a hold of your company again, where do they email? Speaker 1: John at sellercandy.com. You can always just reach out to me. Speaker 2: All right, John, we'll see you later. If you're watching it on YouTube, don't forget to subscribe, share it, ring the bloody bell. I guess that's what I'm supposed to say. Or you could be part of the newsletter like Kels was talking about. We spend a lot of time trying to put that newsletter out every week and that's lwn.news or join our WhatsApp group or We love you to be part of all of our community. So that's it. We couldn't do this podcast without you. Check us out next week. And by the way, don't forget to check out the Marketing Misfits. That's the new podcast started in April with Kevin King and myself. We just recorded a ton of new episodes and they'll be coming out every Tuesday and they're all about marketing. People that have thought outside of the box to be successful or people who had to overcome obstacles and have succeeded. So we find out exactly what they did, what some of the tips and tricks are, and I think you'll like it. It's a little bit different than Lunch With Norm, but I like it, but I'm a little biased. All right, everybody, we'll see you later, and hopefully we see you next Wednesday.